The publication “Delovoy Petersburg” released an article summarizing a discussion on the development of legal marketing held within the forum “Meanings, Deals, Responsibility.”
Among the participants was Ilya Trofimov, Partner and Head of Legal Practice at TEAM Consulting Group.
During the discussion, experts addressed changes in approaches to promoting legal services, the growing importance of industry specialization, and evolving business expectations toward legal consultants.
According to Ilya Trofimov, the sustainable development of a consulting firm today is impossible without building several strong practice areas and providing clients with integrated support across different segments of their business.